Reimagining Home Workouts with Fiit

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Fiit, a London-based fitness app startup, hopes to bring the boutique fitness studio experience to individual homes. William Lewis, CTO of Fiit, shares how the startup’s combination of tightly programmed workouts and wearable tech that monitors real-time movements provides users with a workout that is fine-tuned and data-driven. Lewis also discusses how with this collected data, the team is able to model future fitness data points like predicted heart rate and calorie burn to continuously optimize workouts.